PACKAGING & PRODUCT
DESIGN.
Your product is your brand, your reputation, and lifeblood. An effective packaging design will increase sales, brand recognition, and consumer purchasing decisions. Each product designed by us goes through rigorous strategy and testing to make sure from shelf to consumer, sales will increase, and your brand will be recognized positively in the community.
PRODUCTS DESIGNED
LABLES PRINTED
MOCKUPS CREATED
PHOTOS TAKEN
With hundreds of competing products, innovative and imaginative packaging is key to moving your inventory and getting customers motivated to buy merchandise. Whether you promote online, sell in a local market or have your product in one of the large chain stores, creative package design can help get your goods off the shelf and into your customer’s cart Many underestimate the impact of excellent package or label design, but a stunning package or box can stand out among the crowd and help to build and maintain brand loyalty. Your product’s packaging should excite consumers about what’s inside, and it’s important to monitor market trends so that your company can stay on the cutting edge of creative packaging.
In everything you do in business, there is always a strategy in place to make sure it operates efficiently and correctly. Packaging design is no different. Most agencies are designers or business strategists, but rarely are they both. This poses a major risk when working on packaging. We take time to pinpoint your target market and their interests to create an effective design strategy that will convert prospects into customers. Leveraging brand specialists and our vast retail resources, we can establish and effective product and packaging design from production to purchase. We bridge the gap between the design and strategy to make certain we minimize risk, and create an effective brand that provides value to the company and consumer. Its compelling, impactful, and exciting.
Concept creation and direction are crucial parts of the design process. We provide multiple layouts, stylesheets, typography, art stylescapes, mockups, and more during our design process so you have the ability to see your brand direction before it hits the shelves. We take in consideration your target market, brand consistency, ROI goals, KPI's and more when putting a design direction into action. If executed well, packaging can have a tremendous impact on sales volume. In fact, highly effective packaging is frequently the most efficient and cost effective investment a brand can make. Fewer than 1% of consumers ever visit a brand’s website, but 100% of them must interact with that brand’s packaging.
Mock-ups can be very useful in showing potential buyers or partners your physical packaging’s look and feel. Producing a sample of your packaging before committing to running thousands of units is what we offer our customers. With our services, you can also post images on your website and begin selling your product before going into production. In our presentations we describe each direction and how each will benefit your sales and brand. Using mockups, we can effectively show you what your customers will be seeing on shelves to give you a feel of the future before printing anything.
If you are also needing print services for your new designs, we work exclusively with Steele Creek Printing & Design. They provide excellent customer service and quality for all our clients printing needs. From apparel to print collateral and vehicle wraps, they work with us to meet our clients needs.
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